With the lowest climate footprint in our range, our recycled rolls are made from locally collected recycled cardboard. They're soft, strong, and gentle on the earth.
Competitor comparison based on publicly available data gathered May 2026 from brand websites and Tesco. Cross = not demonstrated by available evidence. ¹Cost per 100 sheets, using best-value packs and subscription discounts. ²Independent testing confirms Naked Paper contains no bleach. ³Based on published manufacturing information. ⁴Naked Paper recycled loo roll: 0.35 kg CO₂e/kg (Inèdit, in line with ISO 14067). No comparable figures published by Andrex, WGAC or Serious Tissues. View full evidence.
Your towels match your tiles. Your soap matches your style.
Now how about some toilet paper that matches your values.
10% off for life.
How do subscriptions work?
1. Pick your pack size and schedule. A simple setup, to keep you stocked up.
2. You're in control – skip, delay or cancel any time. We'll email you 3 days before your order so you've got plenty of time to make changes.
3. Never run out, with hassle-free deliveries. Your order rolls right up to your door, just when you need it.
Our rolls have 320 sheets so the price per sheet is less than many leading UK brands. We’re proud to show it’s possible to match or beat standard prices while making our rolls in a fossil fuel free factory and paying at least a real living wage.
Our bamboo rolls are the softest, whilst our recycled rolls have a smaller climate footprint, and are slightly more affordable.
Each batch of our toilet paper is tested to make sure it breaks down like standard products. It’s unbleached, free of harsh chemicals, and safe for septic systems, boats, and campervans.
Yes. We never bleach or whiten our paper in any way - not even with “chlorine-free” methods such as hydrogen peroxide, like some other brands do - which is why it keeps its natural brown colour. Our loo roll has been independently tested for PFAS (“forever chemicals”), and there’s no plastic in any of our products or packaging. Everything we use meets REACH, the EU law restricting harmful chemicals in everyday products. No bleach. No harsh chemicals. No need.
Our rolls have 320 sheets so the price per sheet is less than many leading UK brands. We’re proud to show it’s possible to match or beat standard prices while making our rolls in a fossil fuel free factory and paying at least a real living wage.
Each batch of our toilet paper is tested to make sure it breaks down like standard products. It’s unbleached, free of harsh chemicals, and safe for septic systems, boats, and campervans.
Yes. We never bleach or whiten our paper in any way - not even with “chlorine-free” methods such as hydrogen peroxide, like some other brands do - which is why it keeps its natural brown colour. Our loo roll has been independently tested for PFAS (“forever chemicals”), and there’s no plastic in any of our products or packaging. Everything we use meets REACH, the EU law restricting harmful chemicals in everyday products. No bleach. No harsh chemicals. No need.
I love the brown recycled toilet roll paper and kitchen roll. love the company, they are authentic and have excellent customer service and the subscription is so easy and efficient.
Absolutely brilliant loo roll... great quality, great value and great service. Love the simple packaging and groovy design. The cool colour is a real eco-conversation starter too!
Love this toilet paper, and also the neat little holder for a spare roll. It is so soft and strong. Lovely to have the space in my new house to be able order 48 rolls at the same time!
Very good product; exactly the right strength, thickness, softness and absorbency.
Would be great if kitchen roll (also excellent) came in boxes of 8, as we tend to start running out near delivery.
Are you planning sanitary products?
I have been using Naked paper for nearly a year now and love it. No more sore bits after using and if unfortunately have to use bleached toilet paper I’m sore again.
Paper arrives in a cardboard box and isn’t wrapped in anything and on time.
I bought the bamboo tp and recycled tissues. Absolutely love the stuff! Friends have come round, used it too and they’ve remarked on how nice it is - so I wouldn’t be surprised if you receive more orders! Please please find a way to do travel tissues - I know I’ve enquired before but I use travel tissues all the time when out with the dogs and I would buy these all the time if you could do them in a handy little pack. I won’t go back to toxic tp again that’s for sure!
We have been using this toilet paper for several years now. The family resisted as looked like recycled loo roll. I did not give up as I am a champion for using a more environmentally friendly loo roll . We also for some years lived overseas where loo roll wasn't even seen as necessary as each loo had a hose and you really get used to that ( for us from UK a bit of loo roll to dry it good ) . Having recently purchased a motorhome , I learnt that loo roll needed to be of a particular type that broke up easily in chemical toilet. I tool along our naked paper and on emptying the loo I noticed that it does exactly that ! It was all in small pieces so I can continue using Naked Paper from home into the MH . Naked paper marketing, you need to get to the Camping Shows - it works in Chemical loos too!
Soft, don’t need to use a lot of it, unbleached = does NOT irritate my skin, affordable, delivered to my door, flexible delivery where it’s easy to change date or quantity.
It’s perfect for me. Thank you!
We're so confident you'll love Naked Paper that we offer a money-back guarantee on any product we sell, no questions asked. Excludes any delivery charges.
